The 3 Best Ways To Learn from Your Customers

Justin Lokitz
7 min readSep 18, 2022

We hear it every day: “be empathetic”, “listen to your customers”, “it’s the voice of the customer that counts”, “let the customer be our guide”, and, our personal favorite, “get out of the building!” These are all great rallying cries. However, by themselves, these statements leave out crucial details about why, when, and how one might go about interacting with customers (or potential customers). After all, every customer interaction is different and may produce different results. In this article, I break down the four most common ways to interact with your customers. Please…

--

--

Justin Lokitz

I am an entrepreneur, innovator, advisor, professor, author, and day dreamer. I’m on a personal journey to create meaning for myself and others. Join me!